About

Elim Chew

Advisor

Elim Chew is the Founder of 77th Street, a streetwear retail brand and FastFast, an instant delivery service app. After retiring from retail in 2016, Elim and her siblings ventured into the Food & Beverage industry and currently own six restaurants, including I’m Kim Korean BBQ, GoroGoro Steamboat & Korean Buffet and Captain Kim Korean BBQ (halal-certified). She sits on more than 20 boards and committees of public service, youth and community organizations, and is humbled by awards in both entrepreneurship and philanthropy. As a mentor and friend to many youths and aspiring entrepreneurs/ social entrepreneurs, Elim hopes to encourage more people to rise up and be the change they want to see. She has a YouTube channel ‘elimchewtv’ that features changemakers from all walks of life who are making a positive impact in society.

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Nicholas Gabriel Lim

Board Director

Nicholas Gabriel Lim is the principal psychologist and a board of director at COMEBACK. As a registered psychologist, he has worked with youths for 2 decades. He is the co-founder of the Youth Work Association (Singapore), a clinical supervisor to young budding psychologist, a youth mentor, and an author of the book Parents’ Playbook for Helping Youths Succeed and the ebook Understanding Adolescents, both under the main theme of Clash of the Mind and Heart. He has spent his career in the people, private and public sectors. All of which have been with youths, families, and advocates of youths.

Given his depth and breadth of work with youths, he has been on various government advisory councils, like the Media Literacy Council and the National Council for Problem Gambling, and more recently, on the National Council Against Drug Abuse.

Nicholas not only has Degrees in Psychology from the University of Queensland and the Nanyang Technological University, but also various clinical and practice certificates like for Youth Work Coaching and Supervision, Choice Theory and Reality Therapy, Adventure Therapy, and Therapeutic Behavior Management, just to name a few. Recently, he has also completed his Juris Doctor. With training in psychology and law now, he brings great insights to his practice and even to our learning.

In his free time, Nicholas enjoys reading a good book and heading to the gym. Together with his beautiful wife, he has three children. He lives by his favourite mantra, a life well reflected would be a life well lived!

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Nicholas Aaron Khoo

Board Director

In Mr. Khoo’s diversified career spanning over 20 years, he has worked with both tech startups and Fortune 500 CEOs. He has also provided leadership in Asia Pacific and Japan for a consulting team in Visa and has been both executive management and board member of NASDAQ-listed companies.

Mr. Khoo has chaired multiple national and Southeast Asian initiatives, including one with the Ministry of Education to have students reimagine education and work for Singapore’s next 50 years as well as an official ASEAN youth event. Having served for more than numerous years with the National Crime Prevention Council and currently the Chairman of its Commercial Subcommittee, Mr. Khoo has also been involved in the setting up of non-profits, government agencies and a statutory board as a board member including the National Youth Council and the Gambling Regulatory Authority. 

Other past appointments include Internet and Media Advisory Committee Member, Vision 2030 Gen Z Sub Committee Member, and Outward Bound Singapore Leadership & Service Award Selection Committee Chairperson.

Mr. Khoo has been honoured as a Friend of Singapore’s Ministry of Culture, Community & Youth (2018) as well as the Friend of Ministry of Social and Family Development (MSF) in 2018, Minister for Home Affairs National Day Awards (2021), and the Service to Education Award by the Ministry of Education (2022). More recently, he was honoured by MSF with the Outstanding Volunteer Award (2024).

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Pauline Phoon

Board Director, Founder

Pauline Phoon is the founder of COMEBACK PTE LTD and SOOS OIO LLP.

Recognizing the emerging societal and relational gaps driven by the rapid growth of gaming, Pauline initially focused on bridging these through simple engagement activities for gamers. As her understanding of gamer psychology and the gaming world deepened, she developed and continually refined various training programmes and events, ensuring they adapt to the changing landscape. She is keenly aware of both the positive and negative potential of gaming, aiming to maximize the former while remaining fully cognizant of the latter.

Ms. Phoon’s commitment extends to public service; she is currently  a member of the Media Literacy Council and served on the Interagency Taskforce on Mental Health and Well-being Workgroup 1 (Youth and Family Track), led by Dr. Janil Puthucheary, Senior Minister of State, Ministry of Communications and Information & Ministry of Health from 2021-2023.

Before her work in the gaming sphere, Ms. Phoon was at the forefront of Youth Culture for over a decade through Monsoon Productions Pte Ltd and Soulmanna Live Pte Ltd. She was a pioneer in introducing the YouTube wave from the United States to the Asia Pacific, working with first-generation Asian American YouTubers such as David Choi, Ryan Higa, and Wong Fu Productions.

In her leisure time, Pauline enjoys sketching and drawing, among other hobbies, and looks forward to more travel in the near future.

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